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Cult handbag label Wandler is about to drop a shoe collection
09/07/2019

You probably know Dutch accessories designer Elza Wandler by surname-only.

The 31-year-old built her eponymous brand Wandler from scratch in less than a month in April 2017, after dreaming up the geometric design for her cult Hortensia bag. With its distinctive curves, Wandler’s Hortensia (named after her mother-in-law) continues to succeed where other larger brands have failed – the medium-sized bag alone has contributed to over 20 per cent of the brand’s total sales and inspired dozens of copycats along the way – appealing to different generations of women who look to independent labels for handmade luxury that’s priced within reach. (The Hortensia starts from £600, other styles are priced from £385).

Image source: Vogue